Mar 9

Gretsch 140th Anniversary

New Releases

If you take a look at the Google Maps street view of 128 Middleton Street in Brooklyn, NY, you’ll see a most-mundane sight: an apartment building. The same sight you’ll see on virtually any block in NY’s most populated borough. At first blush, it may be difficult to ascertain what about this address is so notable. Those of a certain inclination, however, may know that it’s where a 27-year-old German immigrant named Friedrich opened a music shop to sell banjos, tambourines, and drums, and nearly a century and a half later, his company still carries his namesake: Gretsch.

After 140 years and tens of thousands of instruments made, “That Great Gretsch Sound” has been associated with such iconic players as Chet Atkins, George Harrison, Brian Setzer, Stephen Stills and Malcolm Young, just to name a few. In the form of classic hollow-bodied guitars and the slick single-cutaway solid-bodied instruments, and adorned with the iconic “Tron” pickups, Gretsch has indelibly etched its way into music history forever. To celebrate the company’s 140th anniversary, Gretsch is releasing six brand new guitars that are sure to appeal to long-time Gretsch players, and players looking to try a Gretsch for the first time.

The 140th Double Platinum Anniversary Collection includes special editions of some of Gretsch’s most iconic models, such as the Falcon, the Penguin and the Jet, and all the models don gorgeous Two Tone Platinum finishes and commemorative headstock plaques. These guitars, split between three Professional models and a trio of more affordable Electromatic guitars, become available in May and are the perfect addition to any guitar collection.

See the full line below:




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